Prowler Proof has been investing in growing brand awareness since its inception. When it comes to building a memorable brand, consistency is everything. This creates clarity around the brand and less confusion from the consumer. It’s essential for the brand to be represented in the same way, from the start of the consumer’s journey to the end. We need everyone's input within this consumer journey, to deliver consistency.
Here are five common mistakes that we see with the use of the Prowler Proof primary logo: